EFFECTS OF CAUTIONARY MESSAGES AND VULNERABILITY FACTORS ON VIEWERS' PERCEPTIONS OF ALCOHOL ADVERTISEMENTS

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PROCTOR, D.C., ET AL., EFFECTS OF CAUTIONARY MESSAGES AND VULNERABILITY FACTORS ON VIEWERS' PERCEPTIONS OF ALCOHOL ADVERTISEMENTS. JOURNAL OF STUDIES ON ALCOHOL, Vol. 66, no. 5 (2005), p. 648-657.

Ref. 136921

Хранение: SIIS R.978 Archivo

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Palabras clave:
Adolescentes, Alcohol, Drogodependencias, Efectos, Percepción, Publicidad

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EFFECTS OF CAUTIONARY MESSAGES AND VULNERABILITY FACTORS ON VIEWERS' PERCEPTIONS OF ALCOHOL ADVERTISEMENTS