ANTI-TOBACCO ADVERTISEMENTS BY MASSACHUSETTS AND PHILIP MORRIS: WHAT TEENAGERS THINK

Lignende værker

• ADULTS' RESPONSE TO MASSACHUSETTS ANTI-TOBACCO TELEVISION ADVERTISEMENTS: IMPACT OF VIEWER AND ADVERTISEMENT CHARACTERISTICS
  af: BIENER, L.
  Udgivet: (2001)
• HOW PHILIP MORRIS BUILT MARLBORO INTO A GLOBAL BRAND FOR YOUNG ADULTS: IMPLICATIONS FOR INTERNATIONAL TOBACCO CONTROL
  af: HAFEZ, N.
  Udgivet: (2005)
• THINKING THE 'UNTHINKABLE': WHY PHILIP MORRIS CONSIDERED QUITTING
  af: SMITH, E.A
  Udgivet: (2003)
• CRAFTING EFFECTIVE TOBACCO COUNTER ADVERTISEMENTS: LESSONS FROM A FAILED CAMPAIGN DIRECTED AT TEENAGERS
  af: MCKENNA, J.W
  Udgivet: (1994)
• CONDENAN A LA TABAQUERA PHILIP MORRIS A PAGAR 9.500 MILLONES DE EUROS POR PUBLICIDAD ENGAÑOSA
  Udgivet: (2003)