THE EFFECTIVENESS OF SAME-SEX VERSUS OPPOSITE-SEX ROLE MODELS IN ADVERTISEMENTS TO REDUCE ALCOHOL CONSUMPTION IN TEENAGERS

Eitemau Tebyg

• ALCOHOL CONSUMPTION INCREASES ATTRACTIVENESS RATINGS OF OPPOSITE-SEX FACES: A POSSIBLE THIRD ROUTE TO RISKY SEX
  gan: JONES, B.T
  Cyhoeddwyd: (2003)
• STUDYING THE EFFECTS OF ALCOHOL ADVERTISING ON CONSUMPTION
  gan: SAFFER, H.
  Cyhoeddwyd: (1997)
• ADVERTISING, ALCOHOL CONSUMPTION, AND ABUSE. A WORLDWIDE SURVEY
  gan: FISHER, J.C
  Cyhoeddwyd: (1995)
• PREDICTING ALCOHOL CONSUMPTION: THE INFLUENCES OF PERCEIVED OPPOSITE-SEX PEER EXPECTANCIES AND DRINKING BEHAVIOR
  gan: MOONEY, D.K
  Cyhoeddwyd: (2000)
• Sex differences in oppositional defiant disorder
  gan: Trepat, E.
  Cyhoeddwyd: (2011)