TOBACCO SPONSORSHIP OF FORMULA ONE AND CART AUTO RACING: TOBACCO BRAND EXPOSURE AND ENHANCED SYMBOLIC IMAGERY THROUGH CO-SPONSORS'THIRD PARTY ADVERTISING

Kaydedildi:

DEWHIRST, T., HUNTER, A., TOBACCO SPONSORSHIP OF FORMULA ONE AND CART AUTO RACING: TOBACCO BRAND EXPOSURE AND ENHANCED SYMBOLIC IMAGERY THROUGH CO-SPONSORS'THIRD PARTY ADVERTISING. TOBACCO CONTROL, Vol. 11, no. 2 (2002), p. 146-150.

Ref. 113283

Yer: SIIS R.1048

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Palabras clave:
Deporte, Drogodependencias, Publicidad, Tabaco

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TOBACCO SPONSORSHIP OF FORMULA ONE AND CART AUTO RACING: TOBACCO BRAND EXPOSURE AND ENHANCED SYMBOLIC IMAGERY THROUGH CO-SPONSORS'THIRD PARTY ADVERTISING

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